FTC says bloggers must disclose payments and freebies when reviewing products or risk being fined $16,000: This morning, the Federal Trade Commission published their Final Guides Governing Endorsements, Testimonials with changes that affect testimonial advertising, bloggers and celebrity endorsements. Though these are guidelines and not regulations, bloggers could face civil fines up to $16,000 and advertisers could also face fines.
Interesting to note is that there are no guidelines on how to disclose relationships and this has no effect on blogs, corporations and relationships outside of the US. The new rules would apply to any transfer of value in exchange for publicity but seems very watered down in its execution. TechMeme is full of reverberations, but is there a lot to worry about for the everyday blogger?
My question is, have you ever received money or gifts for your posts? Have you been offered products in exchange for writing reviews? […]
Original post by Mark Ghosh
Technorati Tags: blog, blogger, advertising
Next up in the “Five” series for plugins is a snapshot of five advertisement related plugins for your WordPress site.
Once you have done the work to build your site, create the content and get the visitors streaming in it may then be time to monetize your site and maybe create a little income stream. Now I am not talking get rich schemes here – just simple and easy ways to place ads in and around your site. They may never make you a ton of money but they might create just enough of an income stream to make you a few bucks in the process. I have a day job for paying the bills so the trickle I get from my site is mad money for tech stuff. How do you spend yours?
So on to the “five”.
WP125 – This is a great plugin that can be used in two manners. […]
Original post by WindowsObserver
Technorati Tags: blog
Many of you might be confused by the title and the term “smart”. To me a “smart” blog is a blog that behaves differently depending on its visitors’ behavior and characteristics.
A simple example of this is a blog that displays a list of today’s most popular posts on the sidebar. The list changes based on visitors’ behavior so to this is definitely a smart blog feature. There are plenty of WordPress plugins out there that do this for you automatically (e.g. Top 10), but that is not the point. The point here is that having the ability to morph your blog per visitor activity can assist you in meeting your conversion goals (whatever they may be). A list of popular posts is quite a simple feature, so let me take you to another level by showing you more ways to make your blog smart.
List of […]
Original post by Thaya Kareeson
Technorati Tags: blog
